Growing One of Berlin’s Most Exciting Tech Companies

The result

When Contentful and us kicked-off the collaboration in 2016, we sent two Talent Partners — Mark, and our Founder, Michael — with one more, Isabel, joining later. We helped the company through two pivotal stages of growth as they expanded from 15 to 150 people over the course of two years. Our service included:

• Creating a talent acquisition strategy
• Using a data-driven approach to optimise the cost-effectiveness of the hiring process
• Giving advice on employer branding to increase inbound applications
• Providing recruitment training for Contentful employees
• Growing teams in engineering, sales and operations

One thing we were particularly proud of at Contentful was our efforts to encourage the engineering and recruitment teams to work together more closely. This meant that engineering managers were more hands-on and involved in the hiring process, allowing their hiring needs to be met faster and more effectively. We achieved this through training engineering managers on how to recruit effectively, giving them a better overall understanding of the recruitment process.

Contentful used our services once again in the middle of 2019. This time, our Talent Partners Angela and Cait, helped the company in growing their teams in Sales, Customer Success, HR, Product, Engineering, and Marketing. At that time, Contentful already had over 200 people on board, but a recent Series D funding of $33.5 million allowed them to grow even further. They used the money to get their products into the hands of businesses that are less technical, including Marketers and Practitioners.

Cait and Angela grew Contentful's team by another 20 people, including some key marketing roles. One of them was the Senior Product Marketing Manager, who was formerly a Head of Product Marketing at Bynder in Amsterdam.

Besides successes in hiring, Contentful took a big part in our series of events on scaling startups — Talking Talent. We had a chance to host two meetups in their Foobar as well as to have two speakers from the company presenting. One of the events was focused on how Engineers become Engineering Managers — something very close to Contentful’s technical product.

Contentful is one of the first companies we worked with since starting our operations in Berlin. We are proud that we had such a big impact on the growth of the company and we are looking forward to future opportunities to help them again.